[2008-12-17] Your Brand Will Thrive on Twitter
There's a great article over at Mashable this week from Lon Cohen about brand presence on Twitter.  I'll preface this review by saying I'm a Twitter addict, so I might be a little biased toward the "Yes" side of things but I'll do my best to represent the Twitter naysayers as well.

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[2008-12-03] Planning Your SEO Campaign
The holiday season is almost upon us. In fact, it started in July. More on that shortly. Part of planning a SEO campaign, especially for anyone involved in B2C retail, is to optimize with holiday events in mind. Obviously, gift giving is a tradition that no retailer can miss out on, so SEO campaigns for the holiday season are often planned and executed well in advance.

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